Readng is now Oku!

We have been hearing feedback for a while that echoes our own experiences: the name "readng" is awkward to pronounce and spell out. So we committed to change our name, this time for something simple, memorable and somewhat unique. Many bad names later, we think we've found something that fits us perfectly.

Introducing Oku

Oku is a Turkish word meaning read, among other things. Burcu, Aziz's wife, sketched out the new logo, and Marius Sunde completed the final touches that matched our existing brand. We also managed to snatch a cool domain name – from now on you'll find us at oku.club.

What do you think? We'd love to know – let us know on Twitter or just spread the word around. Hopefully it'll be easier this time round ;)